Demographics have changed from the leisure-focused baby boomers to the X, Y, Z, and millennial generations who tend to be orientated towards creative and entrepreneurial adventures. The market evolves from internationals to a mixed domestic and international audience. The emphasis changes from ‘trading’ to instilling innovative and entrepreneurial knowledge...
The rebranding of tourism transforms Bali into a global centre of innovation and learning. Desa Kreatif preserves the ‘gotong-royong’ village model of shared collective responsibilities. The environment is a decentralised, fully distributed, unified infrastructure providing equal opportunity and enhanced diversification. A sustainable ecosystem eliminates competition, empowered by the abundance philosophy and the entrepreneurial spirit. A renewed sense of shared values and belonging motivates stakeholders to collaborate to serve the whole’s best interests.
See whole piece at https://bit.ly/3pD43p9, originally published in NOW!Bali, April 1, 2021 by Richard Horstman.
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